New Releases
Classic Logo Hoodie
$38.00
Clean, simple and bold, our logo threads are a statement of our mission to "Live Boldly." Anyone who wears our clothes shares in the spirit...
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Oversized Superior Tie-Dye T-Shirt
$25.00
We're changing the way people see Michigan clothing. Rep the brand with this oversized Superior Tie-Dye tee.
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Traverse City Skyline T-Shirt
$27.00
Known as the "Cherry Capitol of the World," Traverse City is one of Michigan's most unique cities. Full of beautiful landscapes, local wineries, good food,...
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Sleeping Bear Dunes Crewneck
$35.00
The Sleeping Bear Dunes are one of Michigan's most striking landmarks, stretching 35 miles along the coast of Lake Michigan. The dunes got their name...
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Vintage Apple Blossom Hat
$25.00
Add a vintage look to your outfit with this washed-out, 100% cotton dad hat featuring Michigan's state flower.
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City Edition T-Shirt - Traverse City
$22.00
Rock this simple, yet stylish Traverse City T-Shirt featuring the founding year of the Cherry Capitol of the World!
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Apple Blossom T-Shirt
$23.00
One of the most iconic Michigan symbols is the beautiful apple blossom. Named the state flower in 1897, the apple blossom is of great importance...
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Spirit of Detroit Crewneck
$35.00
Forged in 1958 by Marshall Fredericks, the "Spirit of Detroit" is synonymous with the Motor City and serves as a symbol of the city's strength...
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Spirit of Detroit T-Shirt
$27.00
Forged in 1958 by Marshall Fredericks, the "Spirit of Detroit" is synonymous with the Motor City and serves as a symbol of the city's strength...
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Mission Point T-Shirt
$27.00
There's nothing quite like climbing to the top of a lighthouse and looking out over the vast expanse of the Great Lakes, or watching as...
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City Edition Crewneck - Traverse City
$35.00
Superior Clothing Co was founded on the mission of creating clothing that allows people to represent the many communities across our home state. Our City...
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Apple Blossom Pom-Pom
$21.00
Keep warm this winter with the Apple Blossom Pop-Pom, featuring Michigan's state flower!
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